Edward Richards

　　1111 15th Street NE

　　Washington, DC 20009

　　Phone No: (202) 126-1635

　　Email id: riched@gmail.com

　　Objective

　　Seeking a middle level position in designing the content and graphics of advertisements.

　　Summary of Experience

　　Opened and retained several million dollar accounts.

　　Developed brand positioning for important company product lines.

　　Submitted bids and developed proposals.

　　Maintained an extensive nationwide network of business contacts.

　　Major Accounts

　　Adidas

　　Irving's Steakhouses

　　Reader's Outlook

　　Employment History

　　Advertising Executive 1999 - Present

　　Dallas Weekly Publications, Dallas, TX

　　Performed sales of advertising space to a big group of clients and built content for several famous publications. Provided and monitored constructive suggestions for increasing magazine's standing in the market. Built long-lasting relationships with vital community advertisers, which resulted in amass revenue growth.

　　Advertising Sales Coordinator 1994 - 1999

　　Tri Star Media, Austin, TX

　　Provided support to the sales process by searching out probable and potential business opportunities and staying updated on relevant industry information. Researched product, contact and general information on advertisers. Served as a primary contact for advertising agencies and clients on inquires and requests regarding invoices, schedules, pricing, etc. Managed customer account database and maintained client contracts and files. Interacted with multiple departments including Credit, Production, Marketing and Accounting. Also successfully conducted ongoing monitoring of competitor's brands. Managed territory forecasting, revenue, and prospect reports. Monitored, tracked and managed positioning reports. Maintained and prepared marketing and sales materials for the sales team.

　　Project Manager 1993 (Contract Position)

　　Ambrosino Muir & Hansen (Political Advertising Agency), Washington, D.C.

　　Scheduled and managed art work, offset and web printers, freight companies and mailing houses to insure on-time delivery of political print material for National and State-wide political campaigns.

　　Education

　　B.A., Business & Communications, 1991

　　University of Texas, Austin, Texas